a brain + a heart
One day I was asking a colleague when and in which kind of projects I fit better as a designer. He replied to me like this: I would call you every time I need a brain + a heart.
My name is Andrea Vitali and I’m currently based in Fuerteventura.
I work as freelance communication designer mixing design, storytelling and art practice and independent design consultancy for business innovation, people and culture.
Working remotely, from sunny places.
a brain + a heart
One day I was asking a colleague when and in which kind of projects I fit better as a designer. He replied to me like this:
I would call you every time I need a brain + a heart.
I believe in challenging creativity, entrepreneurship and business innovation, by bringing beauty and clarity of vision through my works.
My name is Andrea Vitali and I work as freelance designer and independent design consultant for people, dreamers and organisations.
Working remotely, from sunny places.
Now in Fuerteventura.
Values and approach
Letting the heart meet the brain
When we have an idea, many things happen in our mind: we see it through visions and images, we think about objectives and how to make it real, and also, we have doubts and questions.
This noise undermine the clarity of our vision and the possibility to create an impact while bringing our idea to the world.
To find order out of the noise, we need to learn how to observe complexity attentively to see the real essence of our idea and then catch and preserve it creatively into the final creation.
And here come design for me, by letting the heart meet the brain.
The brain makes us understand and see essence clearly through the complexity, the heart makes us preserve and catch this essence into the final creation.
How can we work together ?
How we can work together mixing design, storytelling and art practice?
If you are an organization
...I can help with
If you are a startup or a small business
...I can help with
If you have a dream project
...I can help you
If you enjoy art
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Chi sono About me Sobre mi
I love writing, drawing, and listening; listening to myself and people around me. I’m curious about everything regarding that solo journey which all of us are undertaking: the journey towards our real self.
Indeed, after a PhD in Design and four years working for a consultancy company, since 2021 I’ve started reinventing the way I live and work on a desert island, Fuerteventura and, I’m excited to see where this journey will take me in the next years.
This is why along with traditional design services, you can find The Dreamcatcher and Nareda Danarè.
In the vest of the Dreamcatcher, as a professional designer and a dreamer chasing her secret wishes, I’d like to help dreamers who design to master and release their creative energy to fully express themselves through real actions, projects and real living “stories”.
Nareda Danarè is a narrative experiment running until June 24th 2026 and tracking a self awareness journey in real time. For now, just follow her: an online shop and more, are coming soon.
